The Guide to Mobile App Design: Best Practices for and Beyond


mobile app ui design best practices

Implementing mobile UI design best practices is an ideal way to creating interactive mobile interfaces and delivering unusual app experiences. Check out the top user interface design tips that will help you create a visually and functionally successful mobile application. Read on to get unstuck with some best practices for the UI you're slaving over. Design for Mobile: App UI Best Practices: Part I Now that you understand the basic principle of mobile app. Design for Mobile: App UI Best Practices Part 3 June 20th, | Apteligent Product Team In the first part of this series, we discussed your app’s mission and how to design for simplicity.

Essential Mobile User Interface Design Best Practices

Good UX is what separates successful apps from unsuccessful ones. Customers are won and lost every day because of good or bad user experience design. The most important thing to keep in mind when designing a mobile app is to make sure it is both useful and intuitive.

Obviously, if the app is not useful, it will have no practical value for the user, and no one will have any reason to use it. Users often have to quickly accomplish one core function in a mobile app: make a payment, check for new messages, etc. Divide complex tasks into smaller activities. These smaller tasks may better meet user goals. Take Lyft. It knows that the goal of its user is to get a ride somewhere.

Login walls are pages that ask the user to log in or register in order to proceed. A login wall is commonly shown when an app launches for the first time or when a web page is first accessed. Login walls are encountered quite often in store checkouts. The registration option could probably be safely replaced by a guest checkout option. Gather data slowly as the user moves through the checkout, asking for a password with the incentive of a coupon code after purchase, like Smashing Magazine does.

Gross defined information overload as follows:. Information overload occurs when the amount of input to a system exceeds its processing capacity. Decision makers have fairly limited cognitive processing capacity, mobile app ui design best practices. Consequently, when information overload occurs, it is likely that a reduction in decision quality will occur. Information overload is a serious problem, preventing users from making decisions or taking action because they mobile app ui design best practices they have too much information to consume.

There are some simple ways to minimize information overload. One common technique is chunking. A checkout form is a perfect example. A rule of thumb is to display at most five to seven input fields at a time and break down the checkout into pages, progressively disclosing fields as necessary. Content is what provides value in most apps. Content should be the interface. Google Maps is a great example.

For its redesign, Google removed all unnecessary panels and buttons, saying that the map is the interface. Another pattern that can be used as an interface is card-style design. Cards are great way to display actionable content, because they allow content to naturally reveal itself. In the fare tables, every row becomes a collapsed accordion, which can be opened if needed. Flipboard is another good example of cards in an interface. Flipboard is a personalized magazine that aggregates content from news feeds and social media networks, enabling you to discover and share stories.

White space or negative space mobile app ui design best practices the empty area between and around elements of a design, and it is often neglected. Though some designers consider it a waste of valuable space, it is an essential element of mobile design. Jan Tschichold says:. Clutter overloads an interface with too much information.

Every added button, image and line of text makes the screen more complicated. A simple rule of thumb is one primary action per screen. Every screen you design for the app should support a single action of real value to the person using it. This makes it easier to learn, easier to use and easier to add to or build on when necessary.

White space largely contributes not only to readability and content prioritization, but also to visual layout. Thus, it can simplify the UI and improve the UX. Navigation should inspire users to engage and interact with the content you are delivering. Helping users navigate should be a high priority for every app. Mobile navigation must be discoverable and accessible and must occupy little screen space.

However, making navigation accessible on mobile is a challenge due to the limitations of the small screen and the need to prioritize content over chrome. Take a few general rules of thumb into account when designing a navigation system for a mobile app:, mobile app ui design best practices.

Even designers who are familiar with all of these rules still end up creating menus that are confusing, difficult to manipulate or simply hard to find. But hiding critical parts of an application behind these kinds of menus could impair usage.

Hidden navigation drives down engagementslows down exploration and confuses people. Tab bars and navigation bars are well suited to apps with relatively few navigation options. The pattern is adopted on both iOS and Android. Tabs are great because they display all major navigation options up front, mobile app ui design best practices, and with one simple tap, the user can instantly go from one view to another.

For this type of navigation, I strongly recommend using labels for navigation options. If there are only a couple of destinations, you can use segmented control.

As with a tab bar, all options are visible at once and can be accessed with a single tap. It might sound contradictory to what I mobile app ui design best practices about saving screen space, but full-screen navigation might be a good choice, mobile app ui design best practices.

Once the user decides where to go, then you can dedicate the entire screen space to mobile app ui design best practices content.

This type of navigation is good when you have hierarchical tree navigation — for example, when you have a menu with seven primary options and each option contains layers of subcategories. If search is a key function of your app, it needs to be in front of people.

Either display it at the top of the screen, or have a visible reference a magnifying glass icon that activates search mode. The following heat map shows the thumb zones for every iPhone display size since You can see that the bigger the display is, the more of the screen is less easily accessible. Adapt your design to improve the user experience. Make sure that your app can be easily and fully used on a large screen such as an iPhone 6 or 7 with one hand. Place the top-level menu, frequently used controls and common action items in the green zone of the screen, which is comfortably reached with one thumb.

A slow response could be caused by a bad Internet connection, or an operation could be taking a long time for example, installation of an update for the operating system. As much as possible, make the app fast and responsive.

Let people know that things are going to take a while by using a progress indicator. That being said, while the intention behind a progress indicator is good, the result can be bad. These containers are essentially a temporarily blank version of the page, into which information is gradually loaded. Rather than show a loading indicator, use a skeleton screen to focus on actual progress and create anticipation for what is to come.

This creates a sense that things are happening immediately, as information is incrementally displayed on the screen and people see that the application is acting mobile app ui design best practices they wait. Keep in mind that perception can be just as important as raw speed. If an app gives users something interesting to look at while waiting, mobile app ui design best practices, they will pay less attention to the wait itself.

Do things in the background to make imminent actions appear fast. Actions that are packed into background operations have two benefits: They are invisible to the user, and they happen before the user asks for them. A good example of this technique is the process of uploading pictures in Instagram. The app uploads photos early. Every day, users are bombarded with useless notifications that distract them from their day-to-day activities, and it gets downright annoying.

The most common mistake you can make when sending push notifications, and the most damaging in the long term, mobile app ui design best practices, is to send users more notifications than they can handle. Also, mobile app ui design best practices interrupts users with irrelevant alerts.

Personalizing content to inspire and delight is critical. Netflix carefully uses viewing data to present recommendations that feel tailor-made.

An ill-timed notification sent between am and am risks waking up or disrupting users:. According to comScorea good time for push notifications is between pm and pm.

The most effective mobile messaging strategy is to use different message types: push notifications, email, in-app notifications and news feed updates. Diversify your messaging — your messages should work together in perfect harmony to create a great user experience. As with any other design element, the tips shared here are just a start. Make sure to mix and match these ideas with your own for best results. Treat your app as a continually evolving project, and use data from analytics and user feedback to constantly improve the experience.

Mobile Design Best Practices. Adobe Products Featured. Clear And Seamless User Flow. Reduce the effort users have to put in to get what they want.

Break large tasks into smaller, meaningful chunks. Prioritize the actions on screen. Offload tasks. Look for anything in the design that requires user effort for example, reading text, entering data, making a decisionand look for alternatives.


Mobile Design Best Practices | Adobe Blog


mobile app ui design best practices


Read on to get unstuck with some best practices for the UI you're slaving over. Design for Mobile: App UI Best Practices: Part I Now that you understand the basic principle of mobile app. The Guide to Mobile App Design: Best Practices for and Beyond #Mobile Design; #UI Design; #UX Design; Mobile apps are mainstream now – a popular way of delivering content and services. But according to Fortune, more than 75% of users open an app once and never come back. Design for Mobile: App UI Best Practices Part 3 June 20th, | Apteligent Product Team In the first part of this series, we discussed your app’s mission and how to design for simplicity.